◀ The Principal Blog

Posts tagged ‘Ferchen’

Why and How Sales Professionals Should Use Twitter (Video)



“How and why should I use Twitter?” That’s a relatively common question I get from financial advisors, sales professionals and small business owners across the country. I’m guessing it’s because Twitter is growing and is now being used by 37.4 million U.S. adults. My response is generally…

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Social media case study: How blogging is paying off for one advisor firm



Patrick Collins, a partner and managing director at Greenspring Wealth in Towson, MD, hadn’t given much thought about using social media until last year. He and his firm had been sharing information with clients the old fashioned way – you know, by phone, face-to-face and email. “It (the…

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