◀ The Principal Blog

Posts tagged ‘employee benefits’

How to Build a Better Client Relationship



Everything we do requires a choice. Options are everywhere, and every day, we’re asking clients to pick one over another. But what drives a person’s financial decision making? Knowing more about human nature and motivation can help us communicate better and, over time, even create stronger…

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Knowing a Provider’s Commitment is Real



The relationship between an employee benefit broker and a client is based on a lot of factors. But at the top of the list is the ability to provide consistent, reliable recommendations about which insurance providers can meet employer needs. What makes one company stand out compared to another? Is…

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