◀ The Principal Blog

Posts from the ‘Advisors’ category

Try this Revenue Procedure on For Size



I had an intriguing discussion with my wife after she returned from a recent shopping trip. It seems there is an absolute lack of logic in women’s clothing sizes. She saw a shirt in exactly the same style and size as one she bought last year. Well, she liked that shirt and decided she’d get…

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How does an underdog take out Goliath? Easy, change the game.



I enjoy reading as much as I can – it’s not always easy with three kids under the age of seven – but when I can, a good book is a great use of my free time. I just wrapped up David and Goliath: Underdogs, Misfits, and the Art of Battling Giants by Malcom Gladwell. As usual, he hit a home run…

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