What Ironman Taught Me: Anything is Possible

Growing up in Maine I’ve always enjoyed the outdoors and staying active, continually looking for ways to challenge myself. In my spare time I like to hike, bike and run to stay in shape. Although I live in San Diego I find ways to escape to the mountains several times a year to ski or hike depending on the season.

Over the years I’ve participated in century rides, half marathons and triathlons, however my biggest claim to fame is that I’m a two time Ironman. I finished both the Ironman Coeur d’Alene (in the timberlands of Idaho) and the Ironman Canada within the required 17 hours – all the while raising money for the Challenged Athletes organization.

As you can imagine, training for a triathlon like the Ironman requires months of an intense regimen of running, biking and swimming. This training not only takes dedication and a commitment to healthy nutrition, but it also helps you to develop the ultimate in physical endurance and mental aptitude by pushing yourself to be the best athlete you can be.

Specifically for an Ironman competition, perhaps the most grueling of all triathlons, one of the main themes is that “Anything is Possible.” In other words, if you believe in yourself and what you can accomplish, you can achieve what once seemed too difficult to achieve.

As Regional Vice President of Business, Owner and Executive Solutions (BOES) at the Principal Financial Group®, I’ve found this wise approach to training can also be applied to business owners and executives as they plan for the future. In my years of experience, I’ve worked with businesses of all sizes in every industry imaginable, providing owners with the financial security solutions they need for themselves, their families and their key employees.

Many of these business owners have built up their companies and firms through sweat equity, elbow grease and a lot of sacrificing and planning; just like a triathlete does. Most of them started out with an idea that they believed in and built their businesses up through perseverance and determination, as well as hiring the right people to help them build upon their success along the way.

In this blog, I will discuss the many possibilities available that address a business owner’s needs, as well as executives and key employees.

Ultimately, I’ve found that with enough planning, anything IS possible – if you have a variety of solutions and the right mindset.


Sherry Flint is Regional Vice President – Business, Owner and Executive Solutions (BOES) sales team at the Principal Financial Group®.  She is a graduate of Northeastern University, Boston, MA and is the former President and Board of Directors member of NAIFA San Diego.  With over 25 years of experience in the insurance industry she has worked with hundreds of advisors and their clients in the area of business planning and nonqualified plans.